Introduction: Parking as the First Impression of Every Event
At convention and exhibition centres, parking is often the first touchpoint for visitors, exhibitors, and VIP guests. Whether it’s a trade show, a concert, or an international conference, parking convenience sets the tone for the entire event experience.
Without proper management, parking quickly becomes chaotic such as long queues, lost tickets, unauthorized use, and revenue leakage. That’s why modern venues are turning to smart parking systems like TimeTec Parking, which combine LPR, cloud analytics, and event-based integrations like TimeTec Building System to deliver a seamless, scalable, and profitable parking solution.
Key Features a Convention & Exhibition Centre Parking System Should Have
1. Event-Based Parking Management
- Each event has its own requirements: trade exhibitions, concerts, sports tournaments, and conferences.
- TimeTec Parking allows organizers to:
- Pre-book parking slots for attendees or exhibitors.
- Offer validation codes tied to event tickets.
- Set different rates for VIPs, exhibitors, and general visitors.
2. Pre-Booking & Online Reservations
- Large events draw thousands of vehicles. Visitors prefer reserving parking in advance.
- TimeTec Parking integrates with ticketing platforms, allowing visitors to pre-book and pay for parking.
- LPR or QR validation ensures a frictionless check-in on event day.
3. Multi-Channel Payment Options
- TimeTec supports eWallets (TnG, Setel, GoNet, Flexi), credit/debit cards, QR payments, and corporate billing for exhibitors.
- This ensures quick transactions and reduced congestion at exits.
4. Parking Guidance & Occupancy Monitoring
- Traffic surges are common during event start and end times.
- Video Parking Guidance System (VPGS) and vehicle counting direct attendees to available bays and prevent unnecessary circling.
- Occupancy updates can be displayed on digital signage and mobile apps.
5. Reserved & VIP Bays
- VIP guests, speakers, or sponsors often require reserved parking close to entrances.
- TimeTec digital allocation ensures priority zones are enforced, preventing misuse.
6. Multi-Entity Revenue Separation
- Many convention centres share parking with malls, hotels, or business towers.
- TimeTec Cloud automatically separates parking revenue by entity or event organizer, ensuring transparency.
7. Exhibitor & Vendor Access Control
- Exhibitors often require loading/unloading zones and temporary access.
- With TimeTec, organizers can issue temporary passes (QR/LPR) valid only for specific times or zones.
8. Valet Parking Support
- For high-profile events, valet parking is essential.
- TimeTec Valet Module ensures attendants can:
- Register guest vehicles with LPR.
- Assign bays via VPGS.
- Retrieve vehicles quickly, with full accountability.
9. Advertising & Sponsorship Opportunities
- Parking kiosks and barriers provide prime ad space.
- Organizers can display sponsor branding, event promotions, or upsell opportunities (e.g., VIP lounges, food courts) directly on TimeTec kiosks.
10. AI-Powered Data & Analytics
- Predictive analytics forecast demand based on event type and size.
- Overstay alerts help free up bays between back-to-back events.
- Post-event analytics reports help organizers and venue operators plan better.
Parking as Part of the Venue Ecosystem with TimeTec Building System
Unlike standalone systems, TimeTec Parking integrates seamlessly with the TimeTec Building System and App, turning parking into one part of a complete venue management ecosystem.
1. Unified Event & Facility Booking
- The TimeTec Building System and App allows organizers to book not just halls and meeting rooms but also parking allocations tied to their event.
- Exhibitors and participants receive linked access for both facilities and parking.
2. Visitor Management Integration
- Event attendees and VIPs can be pre-registered via the Building App, streamlining both venue entry and parking access.
- QR or LPR recognition ensures fast, secure check-in across gates and car parks.
3. Multi-Entity & White-Label Support
- Venue owners can white-label the TimeTec Building App under their own branding, giving organizers and attendees a professional, consistent experience.
- Revenue and usage from parking, hall bookings, and facilities are separated and clearly reported.
4. Attendee Convenience in One App
- Visitors don’t need multiple apps.
- With the TimeTec Building App, attendees can:
- Register for events.
- Access parking.
- Receive push notifications for event updates, promotions, or traffic conditions.
Why TimeTec Parking is Ideal for Convention & Exhibition Centres
TimeTec Parking + TimeTec Building System delivers unmatched flexibility for event-driven venues:
- Event-based validation & ticketing integration.
- Pre-booking and cashless payment options.
- Visitor and VIP integration via the Building App.
- Facility booking + parking allocation in one ecosystem.
- Exhibitor/vendor access control with digital passes.
- Revenue separation across multi-entity facilities.
- Advertising and sponsorship channels at barriers and kiosks.
- White-labeled, professional branding for venue owners.
Parking is no longer a silo — it becomes a core part of the overall event experience.
Traditional Event Parking vs. Smart Event Parking with TimeTec
| Aspect | Traditional Event Parking | Smart Event Parking with TimeTec Building App |
|---|---|---|
| Event Management | Generic, same rules for all events | Event-specific rules, tied to facility bookings |
| Pre-Booking | Rare, walk-in only | Online/app pre-booking, linked to event tickets |
| Payments | Cash or card at kiosks | Multi eWallets, cards, QR, exhibitor/corporate billing |
| Parking Guidance | None, attendees circle for space | VPGS + real-time availability on signage & app |
| Reserved/VIP Bays | Poorly enforced | Digital allocation, enforced for VIPs & sponsors |
| Revenue Separation | Difficult in multi-use facilities | Automated multi-entity/event revenue split |
| Exhibitor Access | Manual permits, prone to misuse | Temporary digital passes, zone/time-based |
| Visitor Management | Manual logbook, ad hoc passes | Pre-registered in Building App, integrated with parking |
| Valet Parking | Manual, chaotic during large events | Valet module, secure with LPR audit trails |
| Advertising | Static posters only | Digital ads & sponsor branding on kiosks/barriers |
| Ecosystem | Standalone parking only | Parking + Facility Booking + Visitor Management unified in one app |
| Analytics | Basic revenue count only | AI analytics, demand forecasting, post-event reporting |
Frequently Asked Questions (FAQ)
Q1: Can TimeTec integrate parking with facility booking?
Yes. Parking allocations can be directly tied to event/facility bookings within the TimeTec Building App or third party event management system.
Q2: How are visitors managed during large events?
Organizers can pre-register attendees, linking their event tickets with parking access for fast and secure check-in.
Q3: Can parking revenue be separated by event or organizer?
Yes. TimeTec Cloud automatically separates parking income across events, organizers, or venue partners.
Q4: Do visitors need separate apps for parking and events?
No. All functions — event registration, visitor management, and parking — are inside the TimeTec Building App.
Q5: Can the system be branded for each convention centre?
Yes. The Building App is white-label ready, allowing venue owners to brand it under their identity.
Conclusion: Parking as the Start of the Event Experience
At convention and exhibition centres, parking is not just about space, it’s about visitor experience, organizer convenience, and venue profitability.
With TimeTec Smart Parking integrated into the TimeTec Building System and App, venues can deliver:
- Seamless event-based parking
- Integrated facility booking + parking allocation
- Visitor and VIP management in one app
- Transparent revenue control across organizers and partners
This transforms parking from a logistical headache into an integral part of the event journey and a strategic revenue opportunity for venues and organizers alike.
03-8070 9933 • Email • www.timeteccloud.com • Interest Form